Marketing your medical practice might feel like a big task, but with the right strategies, you can help your practice grow and stand out in a competitive market. Let’s explore some key marketing tactics you can implement to boost visibility and build trust with your patients. 1. Build an Online Presence In today’s world, a strong online presence is non-negotiable. If your … [Read more...] about Marketing your medical practice: Strategies for office managers
Increasing profits
Mastering Revenue Cycle Management Audits: A Guide for Medical Office Managers
Revenue Cycle Management (RCM) audits might not be the most glamorous part of running a medical practice, but they’re undoubtedly one of the most critical. As a medical office manager, you’re at the heart of ensuring that your practice’s financial health is strong, compliant, and efficient. By regularly auditing your RCM processes, you can identify problems before they snowball … [Read more...] about Mastering Revenue Cycle Management Audits: A Guide for Medical Office Managers
New Year, New Patients: Building a Strategic Marketing Plan for Your Practice
By Michele Krohn The new year is an ideal time for medical practices to evaluate and update their marketing strategies, ensuring they effectively reach patients, expand referral networks, and enhance their reputation in the healthcare community. This guide outlines essential steps to develop a comprehensive marketing plan. Conduct a SWOT Analysis A SWOT Analysis … [Read more...] about New Year, New Patients: Building a Strategic Marketing Plan for Your Practice
Payroll Part 3: How to Outsource Payroll for Your Medical Office
Outsourcing payroll can be a game-changer for medical office managers, freeing up time, reducing errors, and ensuring compliance with ever-changing regulations. However, the process of outsourcing payroll requires careful planning and execution to ensure it meets the needs of your practice. Here’s a step-by-step guide to help you outsource payroll … [Read more...] about Payroll Part 3: How to Outsource Payroll for Your Medical Office
Year-End Reflections: Evaluating Successes and Challenges in Your Medical Office
As the year comes to a close, it’s the perfect time to reflect on the journey your medical office has taken over the past 12 months. Year-end reflections are more than just a way to wrap up the year—they’re a tool for growth, offering valuable insights into what’s working and what needs improvement. By taking inventory of your successes and challenges, you can set a clear path … [Read more...] about Year-End Reflections: Evaluating Successes and Challenges in Your Medical Office
Coding Update: Important Changes Coming in 2025
In 2025, there are important updates coming to both ICD-10 and CPT codes that medical office managers should be aware of, as these changes will impact how diagnoses and procedures are documented and billed. ICD-10 Changes The ICD-10 system will see 252 new codes, 36 deletions, and 13 revisions. These updates are aimed at providing more specificity in certain areas of … [Read more...] about Coding Update: Important Changes Coming in 2025
Use smarter scheduling for shorter waits
One of the biggest complaints from patients is long wait times. Improving wait times can make your patients happier and your office more efficient. Here are some simple steps you can take to make a big difference. First, it's essential to schedule smartly. Avoid overbooking your schedule to prevent long wait times and rushed appointments. Adding short breaks between … [Read more...] about Use smarter scheduling for shorter waits
10 profit-boosting tips for your medical practice
Balancing patient care with business efficiency can be challenging, but it is essential for sustaining and growing your practice. Enhancing profitability not only secures the future of your medical office but also enables you to invest in better services and technologies for your patients. Here are 10 actionable strategies designed to boost your practice's profitability. These … [Read more...] about 10 profit-boosting tips for your medical practice
How to navigate insurance contracts
Reviewing and negotiating insurance contracts and ensuring compliance with regulations are indispensable tasks for medical office managers. These efforts not only impact the financial stability of the practice but also contribute to the quality of patient care. By approaching these strategically, medical office managers can secure favorable terms, optimize provider networks, … [Read more...] about How to navigate insurance contracts
The October Theory: An Easy Strategy for Improving Your Work Life
By Lynne Curry Question: When I returned to my job last week from my annual three-week vacation, I stopped in the breakroom for coffee. To my surprise, my colleagues’ conversations didn’t center on the election like they had before I left. Instead, my coworkers buzzed with excitement about “goals” and “results.” I asked one coworker, “What’s up?” and he told me he and … [Read more...] about The October Theory: An Easy Strategy for Improving Your Work Life