Years ago, planning a marketing campaign was a simple process. With fewer mediums available to reach potential clients, it was more about how much to spend and less about where to invest those resources. Today, though, the healthcare digital marketing landscape has changed dramatically. Instead of just print options, we now have things like pay-per-click (PPC), search engine … [Read more...] about Is healthcare SEO really worth the investment?
Topics
HIPAA Compliance Officer Responsibilities under State and Federal Law
Handouts: Presentation slides-HIPAA Compliance Officer Training (PDF) HANDOUT Recognized Security Practices (PDF) HANDOUT Information Blocking Exceptions (PDF) Join Suze Shaffer from Aris Medical Solutions to help you understand the requirements for HIPAA. This webinar is designed to educate the HIPAA compliance officer to avoid violations and learn how to document … [Read more...] about HIPAA Compliance Officer Responsibilities under State and Federal Law
How to make a collection call to a patient
A collection call to a patient should never be offensive. But it does need to be firm. Remember, the goal is to collect an unpaid balance. With this in mind, here's what to say and how to respond to what a patient says. Begin by putting the patient on the spot, without being confrontational. One possible approach is, "We haven't received payment for this bill we sent you 30 … [Read more...] about How to make a collection call to a patient
Touchy situation: Our CEO has memory issues
By Lynne Curry Question: Our company’s owner and his wife have semi-retired and leave for their vacation home every October. They hired a general manager in September after a long search for the right candidate. Our owner was so excited to find this candidate, given his industry experience and track record, that he paid the man and his family’s expenses to move to our … [Read more...] about Touchy situation: Our CEO has memory issues
Five essentials to support employee mental health and well-being
Events of the last four years have changed the nature of work for many and the relationship that some workers have with their jobs. The Surgeon General’s Framework for Mental Health & Well-Being in the Workplace outlines the foundational role that workplaces should play in promoting the health and well-being of workers and communities. With more than 160 million … [Read more...] about Five essentials to support employee mental health and well-being
What does FMLA require of a medical office employer?
The Family and Medical Leave Act (FMLA) is one of the employment laws that protect your staff. It is a federal law that requires certain employers to provide their employees with up to 12 weeks of unpaid, job-protected leave per year for certain qualified medical and family reasons. For a medical office employer, the FMLA requires that they provide eligible employees with … [Read more...] about What does FMLA require of a medical office employer?
Recommended resources to make health information easier to understand
The CMS Office of Minority Health encourages healthcare providers to make health information easier for their patients to understand and navigate. Healthy People 2030—an initiative that identifies public health priorities to help individuals, organizations, and communities across the United States improve health and well-being across a 10-year timeframe—addresses both … [Read more...] about Recommended resources to make health information easier to understand
Strategies to stay on top of insurance denials and appeals
Denials from insurance companies can be frustrating and costly for both your practice and patients. However, a well-organized approach to handling denials and appeals can significantly impact your revenue and patient satisfaction. In this article, we will provide you with valuable advice on managing denials and appeals effectively. Understanding Denials Before delving into … [Read more...] about Strategies to stay on top of insurance denials and appeals
Are former staffers still accessing your office’s accounts?
High staffing turnover continues, and the cybersecurity threat to employers is real. In a recent study, phishing-resistant multi-factor authentication (MFA) provider Beyond Identity gathered responses from former employees across the United States, the United Kingdom, and Ireland and found a vast majority of employees (83%) admitted to maintaining continued access to … [Read more...] about Are former staffers still accessing your office’s accounts?
It’s a new year: Commit to making your career dreams come true
By Lynne Curry Start this new year off right by committing to making your career dreams come true. Perhaps you’ve thought, “I want to turn my hobby into a viable business;” “I want a higher paying, more exciting job;” “I want to make enough money to live on in 20 hours a week, so the rest of the week is mine,” or “I want those above me to consider me a leader and promote … [Read more...] about It’s a new year: Commit to making your career dreams come true