Years ago, planning a marketing campaign was a simple process. With fewer mediums available to reach potential clients, it was more about how much to spend and less about where to invest those resources. Today, though, the healthcare digital marketing landscape has changed dramatically. Instead of just print options, we now have things like pay-per-click (PPC), search engine … [Read more...] about Is healthcare SEO really worth the investment?
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7 ways to get the most out of a work conference
Does your 2024 calendar include conferences? Are there events you and your staff will attend for education, product knowledge, or networking? As a medical office manager, attending conferences and trade shows can be a valuable opportunity to learn about new trends and technologies in the healthcare industry. However, with all the hustle and bustle of travel, it can be difficult … [Read more...] about 7 ways to get the most out of a work conference
A good courier service helps keep the medical office running smoothly
As a medical office manager, you know how important it is to ensure that your office runs efficiently and effectively. One way to help achieve this is by using a courier service to transport important documents and materials to and from your office. In this article, we'll explore what a medical office might use a courier service for, and how to choose a good courier service for … [Read more...] about A good courier service helps keep the medical office running smoothly
17 projects for the last quarter of 2023
As we start the last quarter of the year, it's time to plan the projects that need to be done before we close out 2023. Here's a list to consider. Financial Review: a. Review the year-to-date financial statements to assess the financial health of the practice. b. Prepare a budget for the upcoming year, considering revenue, expenses, and capital investments. Insurance … [Read more...] about 17 projects for the last quarter of 2023
How to make your medical office a little greener
In today's world, environmental sustainability is not just a buzzword; it's a responsibility that every industry must shoulder, including healthcare. Medical offices play a vital role in the well-being of patients, but they also have a significant impact on the environment. As a medical office manager, you have the power to lead the charge in reducing your office's … [Read more...] about How to make your medical office a little greener
Effective staff scheduling: Balance coverage, satisfaction, and work-life harmony
Achieving the delicate balance between adequate staffing coverage, employee satisfaction, and work-life balance is a task that requires finesse and strategic thinking. Consider these innovative scheduling techniques and software solutions that can help you optimize your staff scheduling process for the benefit of both your team and your patients. The challenge of staff … [Read more...] about Effective staff scheduling: Balance coverage, satisfaction, and work-life harmony
10 steps to medical supply and inventory management
Efficient management of medical supplies and inventory may be one of your jobs as a medical office manager. In a typical medical office, the responsibility for stocking medical supplies can vary depending on the size of the office, its organizational structure, and its specific practices. Generally, both the medical office manager and the clinical staff play roles in ensuring … [Read more...] about 10 steps to medical supply and inventory management
6 reasons to have on-site childcare…and how to set it up
For onsite employees, care of their children is a constant worry. Inconvenient dropoff and pickup times, last minute cancellations by caregivers, concerns about the care being given and a host of other problems haunt employees through the work day. For some offices, a child care service at or near the office is a solution the benefits parents and the employer. Advantages of … [Read more...] about 6 reasons to have on-site childcare…and how to set it up
Checklist: Is the office ready for your summer vacation?
Your long-awaited and well-deserved summer vacation is approaching. Is your staff prepared to run the office smoothly in your absence? Use this list to see if you have the bases covered. Vacation Preparation Checklist for Busy Medical Office Managers Delegate Responsibilities: Identify competent staff members to handle key tasks during your absence. Assign … [Read more...] about Checklist: Is the office ready for your summer vacation?
7 ways to create a comfortable waiting room
When you step into a medical office waiting room, you want to feel comfortable, at ease, and assured that you're in good hands. As a medical office manager, it's essential to design a waiting room that reflects the care and attention you provide to your patients. Here are some best practices to consider as you create a welcoming and efficient environment. Focus on … [Read more...] about 7 ways to create a comfortable waiting room